For businesses across the country and around the world, the Internet is now the first point of contact between their company and prospective customers. Gone are the days of a smile and a handshake; instead, today’s consumers make first impressions based on what a company website has to say and how it looks. It’s easy […]
In creating an effective web design strategy, it’s critically important to know your users. Everything from age range to geographic location can affect how content is received and processed, so the same platform may not necessarily resonate the same with college students as with middle-aged parents. While it’s easy to guess at what will work […]
Ever since its inception in the year 2003, WordPress has grown into one of the most popular web design platforms in the world. It is a fantastic tool, that opens the door to a wide range of possibilities. More importantly, once your design has been implemented, it is easy to make content changes yourself, and […]
User experience, often referred to as UX within the industry, can be defined in its broadest sense as all of the emotions and feelings you have when you interact with literally anything or anyone in the world. Most people think of it in terms of using technological devices like their smartphones, tablets or websites but […]
Marketing is a chance for your business to show that you can deliver on your promises to your clients. If your website continues to use a dated design, then that sign of outdatedness will stain the rest of your interactions. In the worst case scenario, a browser will not show an outdated website in the […]
Do you know what your customers really want? We’re not talking about your services or products, but the experience and emotions they get from dealing with your business. And do you know how they feel when interacting with your competitors? Is there a difference, and if so, what is it? In this article we’re going […]
Web design is a vibrant industry that is constantly evolving to connect with people in new and meaningful ways. Responsive design and intuitive interfaces are essential aspects to the modern web, and websites with rich media content and unique navigation menus are becoming the norm. Here are 5 web design trends you can expect to […]
No business can stand on its own, meaning that successful businesses must be able to secure the services of the best partners available. One example is the web design and development company, which has become more and more important as business marketing transitions into the Digital Age and away from print and other media. In […]
When you’re thinking about setting up a website for your business, sometimes it’s hard to know which path to take. Between the designers, and the developers, and all of the platforms out there, figuring out what works isn’t always easy. One platform that gets brought up time and time again is WordPress. What Is WordPress? […]
Today marks four years since Ethan Marcotte’s seminal piece on responsive web design. Since then user expectations have changed considerably with mobile compatibility being a standard feature rather than an optional extra. Looking back at Ethan’s original article, how far have we come and how much has his original idea been diluted as it has […]